Alec FerrerFootwear Color + Material DesignerAbout Nike Lava Walker Concept
Concept + Color + Material Design
Reimagining the Nike ACG Phassad, this concept transforms the iconic model into the ultimate trail shoe for lava fields. Designed for extreme environments, it’s built to handle the heat and unpredictability of volcanic landscapes, combining rugged durability with cutting-edge style. Whether you're trekking across molten rock or navigating the most unforgiving terrains, this Phassad rework ensures you’re equipped for all your volcanic adventures.
Champion Color WorkColor + Material Design
Color work for Champion SMU’s specifically made for the Mexico market. This came with research into the particular demographic and retailers that these would be sold to. Working within the price point, these materials and colors were made to be accessible yet standout amongst the competitors.
The Navigator
Color + Footwear Design + Material
A handbuilt sneaker concept that represents finding your way back home. This is shown through the earthy printed fabric, which evokes the feeling of the Florida Everglades. These shoes have embroidered scars on them to show the marks left from travel endured by the user on their journey.
One Piece x Puma ConceptMarket Research + Color Design
Puma collaborated with the popular anime, One Piece to create a Puma Suede of the most popular characters within the show. This collaboration was met with a lukewarm reception, as the shoe did not feel authentic to the core audience. My goal was to update this collab by creating details that fans of the show and sneaker enthusiasts would equally enjoy.
Adidas Creature Pack ConceptDesign + Color + Materials
Concepts for children Adidas shoes designed to capture the playful and imaginative spirit of young kids through the use of animals. This collection offers a unique blend of whimsy and practicality, with velcro straps for ease of use. By incorporating vibrant colors, fun textures, and engaging design elements, the Adidas Creature Pack aims to make every step a joyful experience for kids.
Experimentation + Additional WorkColor + Materials + Fashion and Much More
I am always finding different outlets to find inspiration and create. Whether it’s from toy making, experimenting with dyeing shoes or deconstructing backpacks. I find joy in the process and all the possibilities that can come from always staying curious.
Take a glimpse into what I have been tinkering
with lately!
Alec Ferreralec.ferrer.design@gmail.comLinkedIn